Promotional backpacks: what they cost and which to choose
A promotional backpack with your logo costs from SEK 36 per unit, including printing. Not every promotional backpack suits the same job: a bag for carrying brochures at a trade fair is different from one for a welcome pack or for commuting. The fabric, capacity and how the shoulder straps are stitched all change. Here you can see today’s prices, the most common uses with real models, and what to check before ordering.
How much does a personalised promotional backpack cost?
Price per unit with your logo in one colour in the standard print area, excluding VAT and delivery. The unit price drops as quantities rise because the print setup is spread across more units.
| Model | Technique | 50 units | 100 units | 250 units | 500 units |
|---|---|---|---|---|---|
| Brocky Foldable Backpack | Screen Printing | SEK 54 | SEK 42 | SEK 36 | SEK 33 |
| Lanwich Backpack | Screen Printing | SEK 77 | SEK 63 | SEK 56 | SEK 53 |
| Cabin-size hand luggage backpack | Screen Printing | SEK 202 | SEK 184 | SEK 170 | SEK 165 |
| Forin Backpack | Screen Printing | SEK 289 | SEK 265 | SEK 250 | SEK 242 |
| Recycled Laptop Backpack 26 L Herschel Classic™ | Embroidery | SEK 305 | SEK 277 | SEK 253 | SEK 245 |
| Explorer Backpack VINGA Baltimore | Transfer screen printing | SEK 678 | SEK 606 | SEK 559 | SEK 532 |
- 50 units
- SEK 54
- 100 units
- SEK 42
- 250 units
- SEK 36
- 500 units
- SEK 33
- 50 units
- SEK 77
- 100 units
- SEK 63
- 250 units
- SEK 56
- 500 units
- SEK 53
- 50 units
- SEK 202
- 100 units
- SEK 184
- 250 units
- SEK 170
- 500 units
- SEK 165
- 50 units
- SEK 289
- 100 units
- SEK 265
- 250 units
- SEK 250
- 500 units
- SEK 242
- 50 units
- SEK 305
- 100 units
- SEK 277
- 250 units
- SEK 253
- 500 units
- SEK 245
- 50 units
- SEK 678
- 100 units
- SEK 606
- 250 units
- SEK 559
- 500 units
- SEK 532
The minimum order is SEK 1,100 excluding VAT per quote, across everything you include.
With today's prices, the smallest quantity in the table already exceeds the minimum order:
- Brocky Foldable Backpack: 50 units × SEK 54 = SEK 2,700
For trade fairs, open days and attendee giveaways
When the backpack is being handed out to lots of people, the key things are unit cost, low bulk and a clean front panel so the logo is easy to read. Foldable styles and simpler RPET or polyester logo backpacks work well here, usually printed with transfer on the front panel.
Avoid printing over a zip or a gusseted pocket: once filled, the logo can distort. If you also want the lightest option for a very large event, compare them with personalised drawstring bags before you decide.
Lanwich Backpack Screen Printing From SEK 56 with your logo
· 250 units 
Brocky Foldable Backpack Screen Printing From SEK 36 with your logo
· 250 units For welcome packs and your own team
For a welcome pack or for staff using it between home and the office, it is worth stepping up a level: more structure, padded shoulder straps and a compartment or two to organise the essentials. In this range you will find everyday promotional rucksacks in RPET, recycled nylon or roll-top formats, with transfer printing or embroidery.
Do not choose on price alone if they will carry a bottle, notebook or clothes: a backpack that is too thin will soon fall short. And if you need to protect a laptop every day, look at the personalised laptop backpacks.
Forin Backpack Screen Printing From SEK 250 with your logo
· 250 units 
Cabin-size hand luggage backpack Screen Printing From SEK 170 with your logo
· 250 units For a more polished brand image
When the backpack also represents your brand, it matters that it looks more like a retail backpack than just an event giveaway. Premium models usually pay more attention to fabric and finish, with recycled canvas, recycled PU or urban details where a discreet logo works especially well.
For this use, a small print in one or two colours often looks better than a front panel full of colour. If it is going into a kit, the most common pairing is with a personalised sports bottle in a matching tone and style.
Explorer Backpack VINGA Baltimore Transfer screen printing From SEK 559 with your logo
· 250 units 
Recycled Laptop Backpack 26 L Herschel Classic™ Embroidery From SEK 253 with your logo
· 250 units Lead time: when you will receive them
It depends on the technique, the quantity and where they are being delivered. The table shows working days from order to delivery, including time to approve the mock-up and transport.
| Technique | 50 pcs. | 100 pcs. | 250 pcs. | 500 pcs. | 1,000 pcs. | 2,500 pcs. |
|---|---|---|---|---|---|---|
| Screen Printing | 7-14 days * | 7-14 days * | 7-14 days * | 8-14 days * | 10-14 days * | 12-17 days * |
| Transfer screen printing | 7-14 days * | 7-14 days * | 7-14 days * | 7-14 days * | 8-14 days * | 11-15 days * |
| Embroidery | 11-15 days | 12-16 days | 13-17 days | 14-18 days | 18-22 days | 28-32 days |
Screen Printing
- 50 pcs.
- 7-14 days *
- 100 pcs.
- 7-14 days *
- 250 pcs.
- 7-14 days *
- 500 pcs.
- 8-14 days *
- 1,000 pcs.
- 10-14 days *
- 2,500 pcs.
- 12-17 days *
Transfer screen printing
- 50 pcs.
- 7-14 days *
- 100 pcs.
- 7-14 days *
- 250 pcs.
- 7-14 days *
- 500 pcs.
- 7-14 days *
- 1,000 pcs.
- 8-14 days *
- 2,500 pcs.
- 11-15 days *
Embroidery
- 50 pcs.
- 11-15 days
- 100 pcs.
- 12-16 days
- 250 pcs.
- 13-17 days
- 500 pcs.
- 14-18 days
- 1,000 pcs.
- 18-22 days
- 2,500 pcs.
- 28-32 days
Working days from order to delivery in Sweden, including the time to approve the mock-up.
* Estimated from similar orders. We'll confirm the exact date with your quote.
How each material is branded
| Material or fabric | Usual technique | How the logo looks |
|---|---|---|
| RPET, polyester and nylon | Screen transfer | Solid colours, sharp and well bonded on the front |
| RPET, polyester and nylon | Digital transfer | Full colour, useful when the logo has gradients or many colours |
| Canvas and heavy fabrics | Embroidery | Raised and very durable; best for logos without very fine lines |
| Models with a more polished image | PU patch | Discreet, stitched onto the front and with a own-brand look |
| Some smooth front panels | Screen print or laser engraving | Simple branding in a solid colour or a single tone, depending on the area |
Minimum order and artwork
The minimum order is SEK 1,100 excluding VAT per quote, and you can mix models to reach it: a foldable backpack for attendees and a canvas one for your team can go in the same order. The prices on this page are per unit, with your logo in one colour in the standard print area, excluding VAT and delivery; extra colours or another technique are adjusted in the quote.
Upload your logo on the product page to see the price instantly, or ask us for a free full-scale mock-up: you only pay when you approve it. The delivery time is shown on each product page.
